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India Street Lettering
A Typographic Archive in the Making
Speaker
Typeface and graphic designer Pooja Saxena has been photographing and publicly chronicling street lettering from different cities and towns of India for over a decade. Bangalore, which she once called home, kickstarted this undertaking and continues to be one of its focal points. The documentation and accompanying type walks are an indispensable part of her practice, acting as catalyst for both her research and design work.
In a free-wheeling talk set against the backdrop of striking images from her archive — India Street Lettering — Pooja will share the impetus for this record and outreach, the methods and perspectives she employs to make meaning from her ever-growing collection of photographs, and the many enquiries and dialogues it helps initiate.
Speaker
Pooja Saxena
Pooja Saxena is a typeface and graphic designer. She divides her time between being a team member at international type foundry TypeTogether, and her own independent practice, Matra Type. Her work focuses on design in and for Indic scripts, notably Devanagari, and studying typographic visual languages that emerge in India. She is a collector of ephemera and chronicler of street lettering.
